Amal Film Festival

Amal is a word that means hope in Arabic language. Establishing a culture of peace and bringing Arab social context and
culture closer to the general public, within the international language of cinema are the heart of Amal Film Festival vision.

We designed the advertising poster to highlight the intersection of European and Arab cultures. Working with symbolic
elements like the crescent and the cross, we embedded them in the design to demonstrate the junction of the two cultures.
The design was inspired by the Spanish culture where the event took place.